In this talk, we’ll explore the world of advertising and how it can be misleading. We’ll discuss how companies and websites use persuasive techniques to try and sell their ideas and products, examine the motives behind their message, and develop ways to protect ourselves from being tricked. We’ll also learn about the importance of being careful when sharing personal information online and how to ty safe when using the internet. Of course the internet is also an amazing tool, and can be entertaining and fun too, and by the end of this talk, you will have built on your skills to be a savvy consumer, stay safe online, and make your web content a positive force for good!
Session Presenter

Rowan Bendall
Having flown aeroplanes for the last 20 years, Rowan found herself without gainful employment at the beginning of the pandemic. She has redesigned her life from the ground up, and has now knitted herself a new career or two drawing upon her experience as a trainer and facilitator, her love of music, her interests in psychology and learning, and her appreciation of living with the day-to-day quirks and challenges of raising and home educating two kids in a high learning potential family. She is now freelancing as a facilitator; trainer; orchestrator and arranger; performer; resource, life, employment and personal development coach and recruiter. In her spare time, she administrates the Global Cello Project and manages NHS trust mobile wellbeing lounge bookings and is an on-call operations manager for Project Wingman, a charity providing wellbeing spaces, and lots and lots of cups of tea for exhausted front line NHS workers on its fleet of double decker buses!